Logging in to gain access to public WiFi can often be a time consuming and frustrating process for the customer. KSLWireless offers a welcomed solution to this, whilst still offering the common methods of voucher codes or user self-registration to gain internet access, social login is also available.
Customers can simply login with just a few clicks on their device via their preferred social network account (facebook, twitter, linkedin, and google+) and within seconds be accessing the internet. It is even simpler for returning customers as the platform recognises that they have visited before and can just ask them to post a pre designed message by the venue (great for the venues marketing!) and they can browse.
This can be all done through your own branded splash page to help increase customer awareness of your offers which can be increased further with the capabilities of diverting users to a specific web page once the user logs on.
The benefits of customers logging on via their social network account don't just stop there......
Social networking logon process and benefits
Once the customer logs on, you not only have the users legitimate email address but also simple useable information about the user such as gender, age and location which can be very useful when it comes to marketing.
The user can also be asked to “Like” you, enabling you to build a relationship with that user, increasing exposure of brand and also assisting in higher rankings in website search engines.
The user can also post a message (pre designed by yourself) which will then be sent to all their friends on their social networking site. This achieves brand awareness with their friends who will often have similar interests. These messages can be altered by yourself as often as you require, so you may just wish to generally publicise your venue, or could be more specific to increase the awareness of a current offer or event. This can be an extremely powerful and cost effective way of advertising your company, particularly when you consider an average facebook user has 190 friends and a person has 78% of their friends who live within a 7 mile radius with each other.